American Express lauches Take Part
American Express used last night's Oscars to launch its new philanthropy-advertising intitiative, Take Part. The debut features ads of the Harlem Children's Zone and the founder of Patagonia. You can vote once a week for your favorite charity and every 3 months, the 5 with the most votes each receive $200,000 donations from American Express. Am Ex will give you reward points for volunteering or if you donate . Learn more here..
